DESIGNED, CREATED AND TESTED BY WOMEN FOR WOMEN

We have spoken to over 160 women to truly understand the daily frustrations of finding underwear that feels as good as it looks. Based on their honest feedback, we have created comfortable and flattering designs made for every woman, whether you are managing a health condition or simply refuse to compromise on comfort or style.

  • No Elastic bands

    Elastic bands turned out to be the biggest barrier preventing women from wearing thongs or other minimal-coverage styles. Removing them allows the underwear to hug the body naturally, creating a barely-there, second-skin feel.

  • Extended Gusset

    The gusset was extended to absorb excess discharge and moisture on the days we need it most. That means fewer leaks, smoother coverage, and more ease throughout the day.

  • Softer Fabric

    After many iterations, Tencel™ Modal emerged as the best option for its superior qualities. Smoother and more breathable than cotton, it offers everything we need - breathability, moisture-wicking, exceptional softness, and gentle stretch.